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Prepared exclusively for Zach DeFur Real Estate

Be the first name they remember—before they need an agent.

This is not a generic social package. It is a 90-day brand-and-demand system built to turn Zach's purpose-led positioning into a memorable local presence, an owned audience, and more qualified conversations.

Choose your growth path

Why this offer is different

Built to create an unfair head start.

Launch fast

Move from scattered profiles to one clear, professional brand system without a six-month agency runway.

Own a position

Turn “Walking in Faith. Living with Purpose.” into a recognizable point of view—not just a line in a bio.

Stay visible

A repeatable publishing rhythm keeps Zach present between referrals, listings, and life events.

Founding-partner advantage

Our first real-estate partner gets more than a discount.

Category focusOne Chattanooga-area real-estate partner during the initial 90-day engagement, subject to a mutually agreed service radius.
Portfolio-level attentionPriority strategy, creative reviews, and optimization as we build the flagship Build Brand Grow real-estate case study.
Founding rate protectedKeep the selected monthly service rate for 12 months while scope remains unchanged.

Three ways to move

Competitive by design.
Serious enough to perform.

One-time setup builds the system. Monthly service keeps it visible, useful, and improving.

Launch

A polished owned presence with a consistent monthly rhythm.

$1,500 one-time setup$450/mo ongoing
  • Personalized 5-page website
  • Custom domain + lead capture
  • Foundational local SEO
  • 4 branded social posts / month
  • Monthly website updates
  • Simple performance report
Select Launch
RECOMMENDED

Growth

The complete content, lead, and local visibility engine.

$2,500 one-time setup$950/mo ongoing
  • Everything in Launch
  • 8 social posts / month
  • 4 edited short-form videos / month
  • Local SEO + Google profile support
  • Monthly market email
  • CRM + lead nurture setup
  • Campaign management
  • Monthly strategy session
Select Growth Paid media budget, photography, and third-party platform fees are separate.

Market Leader

An aggressive authority plan built to compound market share.

$4,000 one-time setup$1,750/mo ongoing
  • Everything in Growth
  • 12 social posts / month
  • 8 edited short-form videos / month
  • 2 neighborhood pages / month
  • Dedicated seller campaign
  • Quarterly content session
  • Review + referral system
  • Priority creative turnaround
Select Market Leader

The business case

A platform page lists the agent. An owned brand creates demand.

KW profile onlyDIY marketingBuild Brand Grow
Personal brand controlLimitedPartialFull system
Local SEO growthLimitedInconsistentMonthly plan
Content productionAgent-ledAgent-ledDone with you
Lead follow-upPlatform-dependentManualConnected nurture
Performance reviewBasicRareMonthly

What happens next

The 90-day market-entry sprint.

WEEKS 1–2

Position + build

Brand direction, website, tracking, lead paths, social system, and content calendar.

WEEKS 3–6

Launch + publish

Go live, publish pillar content, optimize profiles, and begin local-search expansion.

WEEKS 7–12

Measure + scale

Review lead quality, strengthen winning content, add nurture, and test a focused campaign.

Simple commitment

Initial 90-day engagement, then month-to-month. No long agency contract.

No inflated promises

We measure traffic, engagement, inquiries, response time, and opportunities. Marketing performance varies; closings are never guaranteed.

Clear ownership

Zach owns the approved brand assets and website content produced for the engagement once invoices are paid.

The next move

Make Zach DeFur the first Build Brand Grow real-estate success story.

Recommended start: Growth package, 90-day pilot, with the personalized website concept as the launch foundation.

Reserve founding-partner pricing Call 423.320.4474